Chili
Chili's 'it's a ruff life' promo leans on a sleepy-dog hero and three pet-owner testimonials to sell its cooling sleep pad. The pun is cute, but the all-image build and a failing contrast pair keep it from being a swipe-file steal.
Chili's 'it's a ruff life' promo leans on a sleepy-dog hero and three pet-owner testimonials to sell its cooling sleep pad. The pun is cute, but the all-image build and a failing contrast pair keep it from being a swipe-file steal.
